I have a large website and tons of useful content. Until recently, it was getting a ton of traffic, too.
But it’s been consistently dropping despite adding new content regularly, and at this point I’m at like 20% of what I had just a year ago.
It’s time I figure that out.
The first thing I need to do is fix all the issues identified on my site by SEMrush and Google Search Console. I’ve already done the most critical ones and some of the low-hanging fruit, but there is way more to be done.
The biggest things remaining are that I need to make sure all images have alt tags. It will be slow-going, apparently, because some of the ways images are used on my site apparently do not automatically load the alt tag data even though I’ve entered it.
Regardless, I need to get my traffic to return, if for nothing else than to attract sellers of their website hosting companies.
I have a list of things I can fix, and we’ll see if those things make a difference over time. I’m hoping my traffic starts to creep back up again.
If not: I think what I’ll do is share some of my data with the SEO community and see if they can help with ideas, or possibly find and hire someone with lots of experience to take a second look.
But this should be my priority for the time being.